The Amazon Effect Did Not Put Toys "R" Us Out of Business. Here's Why

What caused Toys "R" Us to go out of business? Was it because Amazon offered discounts to its customers? Or was there another reason for this? According to author Justin Leonard, the Amazon effect did not necessarily put Toys "R" Us out of business. He says the actual reason for their demise is complicated and offers seven reasons for why Amazon should not be solely to blame.

You will learn the following:

  • What caused Toys "R" Us to go out of business
  • The impact of the Amazon effect on Toys "R" Us
  • Why Amazon Should Not Be Blamed for the Failure of Toys "R" Us
  • Lessons Learned and How You Can Protect Your Business Long Term

This episode is presented by the Leonard School of Business Innovation, where the focus is on entrepreneurs who don't come from wealth, but have the potential to be great. If you find this information helpful, please share it with a friend. The following resources are HIGHLY recommended:

90-Day Online Launch Guide (Start or Grow Your Business)

Leonard School of Business Innovation